We consistently encourage our brands on the importance of having a well-developed website and why it's crucial for success in today's digital landscape. According to a recent market research study, over 80% of consumers research a company's website before making a purchase decision. Additionally, a properly developed website can improve search engine rankings, increase brand credibility, and provide a seamless user experience for potential customers.
Not only does a well-developed website improve customer acquisition, it also plays a key role in customer retention. A website with clear navigation, engaging content, and easy-to-use functionality can lead to increased customer satisfaction and loyalty. In fact, another market research study found that 67% of consumers consider website design as the number one factor in determining the credibility of a business.
Furthermore, a well-developed website can help drive online sales and revenue. A recent study found that businesses with a professional website see an average of 45% more revenue compared to those without a website. Additionally, a website can provide the ability for customers to make purchases directly through the site, streamlining the buying process and increasing conversion rates.
Having a properly developed website is essential for the success of any business. It can improve customer acquisition and retention, increase brand credibility, and drive online sales and revenue. Investing in a well-designed website is an investment in the future of your business.
- Micah Griffo