RangeGoats GC: Building One of Golf’s Fastest-Growing Digital Fanbases

In just 20 months, RangeGoats GC has become one of the most dynamic and fastest-growing teams in golf on social. With Golf Space Collective leading strategy, content, and community engagement, the team’s digital footprint now reaches tens of millions of fans — fueled by video-first storytelling, platform-specific execution, and a multi-channel approach that balances both scale and depth.

From short-form highlights to long-form storytelling, the RangeGoats have built a social presence that not only entertains, but genuinely strengthens fan loyalty.

The Challenge

• Breaking Through the Noise: Needed to stand out in a crowded sports and entertainment landscape.

• Platform Balance: Wanted to maximize reach on top-visibility platforms while cultivating deeper engagement elsewhere.

• Content Volume: Required a scalable engine that could maintain high output without sacrificing quality.

• Fan Connection: Needed to foster true two-way interaction — not just impressions — to build an active, loyal fanbase.

The GSC Solution

Video-First Content Strategy:
Made short-form video the backbone of the social ecosystem across Instagram, TikTok, Facebook, and X.

Platform Diversification:
Leveraged each channel for its strengths —
• Instagram & TikTok for scale
• Facebook & X for high-efficiency engagement
• YouTube for long-form storytelling and retention

High-Volume Publishing Cadence:
Consistent posting kept fans connected to highlights, behind-the-scenes access, and day-to-day team moments.

Interactive Community Management:
Engaged directly with fans through 8,500+ outbound messages and 38,000+ inbound fan messages to deepen connection.

YouTube Expansion:
Added long-form content including highlights, features, and documentary-style storytelling to extend engagement beyond short clips.

The Results

55.7M total impressions across all platforms.
- Instagram: 32.87M
- TikTok: 10.75M
- Facebook: 9.75
- X: 2.35M

1.12M total engagements (2% overall ER)
- X: 3.4% ER (highest)
- Facebook: 3.1% ER
- TikTok: 2.4% ER
- Instagram: 1.4% ER

+128,026 net new followers — bringing total audience to 218,237
- TikTok: +79,447
- Instagram: +26,321
- Facebook: +20,634
- X: +1,624

29.3M total video views led by:
- Instagram Reels: 12.49M
- TikTok: 10.75M
- Facebook: 5.66M
- X: 393K

Community Interaction:
- 8,519 outbound messages
- 38,096 inbound fan messages

YouTube Growth:
- 1.6M views
- 16.7K watch hours
- +17.1K new subscribers

Why It Matters

RangeGoats GC hasn’t just built a social audience — they’ve built a movement. By pairing video-first content with authentic fan interaction, the team has created one of the most electric, engaged, and growing communities in golf. Instagram and TikTok fuel reach, Facebook and X deepen engagement, and YouTube unlocks retention and storytelling.

Together, RangeGoats GC and Golf Space Collective are redefining what modern team-driven digital storytelling looks like in the world of golf.